Customers Nurturing
Keep in touch with customers and build loyalty.
Tabs
- Customers: full customer list with advanced filters, selection, and actions
- Groups: create and manage customer groups for targeting
- Analytics: overview charts and metrics for your customer base
Customers tab
- Filters:
- Type, Status, Tier, Marketing Consent, Risk Level, Service Level
- Search by name, phone, email (enter at least 2 characters)
- Reset filters to defaults
- Selection:
- Select one or many customers for bulk actions
- Open a customer to view details and order history
- Bulk actions:
- Add to Groups: assign selected customers to one or more groups
- Assign to Loyalty Program: enroll selected customers into a loyalty program
Groups tab
- Create, edit, and delete groups (tags)
- Use groups to target campaigns and segment lists
- Build a group from a saved segment
Analytics tab
- Summary insights for customer types and distribution
- High‑level metrics to inform campaigns and retention
Customer details modal
- Tabs: Customer Details, Order History
- Customer Details: view/edit profile (contact info, addresses, preferences)
- Order History: recent orders summary with key fields
- Actions: save changes, cancel, manage groups
Buttons
- Customers/Groups/Analytics: switch between tabs
- Add new group from segment: create a group based on current segment
- Add to Groups: open assignment dialog for selected customers
- Assign to Loyalty Program: open loyalty dialog, pick a program, and assign
- Open customer: click a row to open details modal
- Save / Cancel: commit or discard changes in details
- Refresh: reload data
Tips
- Use “Type” and “Tier” with Marketing Consent to build compliant audiences.
- Start with Analytics to see where to focus (e.g., high‑value or at‑risk).
Troubleshooting
- If loyalty programs don’t appear, ensure programs are configured and you have org access.
- If groups aren’t visible, refresh or check permissions.
What’s next
- Start conversations in Communications Hub
- Build a campaign in SMS Campaigns
- Request reviews in Reviews Booster